SEO & AEO
Rank on Google. Get cited by AI.
THE PROBLEM
Why SEO alone is no longer enough
Search behaviour is changing. More customers are starting their research in
ChatGPT,
Perplexity, and
Google’s AI Overviews — not just the traditional blue links. Recent industry data shows that
50% of B2B software buyers now begin their buying journey inside an AI chatbot, and
AI-driven traffic to retail sites grew over
800% year-over-year during Black Friday 2025.
This does not mean SEO is dead. It means
SEO and
AEO now work as a single discipline — strong organic foundations plus the
entity,
authority, and
citation signals that AI engines use to select sources.
WHAT WE DO
Our SEO & AEO services
Technical SEO
Crawlability, site architecture, schema markup, page speed, Core Web Vitals, indexation management, and structured data for products, FAQs, reviews, and business entities.
Content strategy
Topic cluster design, long-form content production, and content calendars aligned with seasonal and category buying patterns. Answer-first structure for AEO eligibility.
AEO — Answer Engine Optimization
Optimizing for how AI engines select and cite sources. Entity alignment, structured answer content, citation-worthy authority building, and monitoring of brand appearance across ChatGPT, Gemini, Perplexity, and Google AI Overviews.
On-page optimization
Keyword-informed content architecture, internal linking, meta tag optimization, and content rewrites focused on buyer intent — not just keyword density.
Local SEO & Google Business Profile
GBP optimization, category strategy, review velocity, Q&A publishing, local citations, and Map pack ranking — proven approach that has delivered multiple #1 local pack rankings in competitive categories.
Off-page and digital PR
Strategic link building, Web 2.0 content syndication, industry placements, and brand authority signals that both Google and LLMs use as trust markers.
OUR APPROACH
How we run SEO & AEO engagements
01
Audit
Technical audit, content audit, competitor analysis, and keyword mapping. We also audit AEO readiness — how your brand appears in AI engines today.
02
Prioritize
Fix the things that are losing you traffic first, then invest in things that will compound. Quick wins and foundational work run in parallel.
03
Publish
Consistent content publishing — typically 4–8 long-form pieces per month — with internal linking and topical authority in mind.
04
Build authority
Backlink acquisition, citation building, and digital PR that feed both traditional ranking signals and LLM trust signals.
05
Monitor both surfaces
Google rankings tracked weekly. AI citation monitoring reviewed monthly across major LLMs.
WHAT YOU GET
Typical deliverables
FEATURED CASE STUDY
SEO
Zero organic leads at start. 102 qualified B2B leads in a single month. Entirely organic — no paid advertising.
102
Organic leads in Feb 2026
+127%
Lead growth Dec–Feb
5→15%
Conversion rate tripled
Local SEO
A brand-new store in Bangalore with zero GBP history achieved #1 local pack rankings for 4 of 9 high-competition keywords within 5 months.
4 of 9
Keywords at #1 in Bangalore
981%
Profile visit growth
747%
Direction requests growth
TOOLS & PLATFORMS
Tools we work with
Helium 10
Amazon Ads Console
Amazon DSP
SellerApp
Google Looker Studio
Data Dive
SellerApp
Google Looker Studio
Data Dive
FAQs
SEO & AEO FAQs
How is AEO different from SEO?
SEO optimizes for how Google ranks pages. AEO optimizes for how AI engines like ChatGPT, Gemini, and Perplexity select and cite sources when answering questions. The underlying work overlaps — clean content structure, strong authority, accurate entities — but the surfaces and measurement are different.
How long does it take to see SEO results?
Typically 3–6 months for meaningful ranking improvements, with compounding growth after that. Local SEO and niche B2B categories can move faster. Competitive consumer categories take longer.
Can you guarantee rankings?
No honest SEO provider guarantees specific rankings — Google’s algorithm is not something anyone controls. We guarantee the work, the measurement, and a clear view of what is moving and what is not.
Do you publish content or just advise?
We publish. Most of our SEO clients receive 4–8 pieces of long-form content per month, fully written, edited, and optimized.
Is AEO worth investing in now?
For B2B and high-consideration categories, yes — AI citations already drive qualified traffic and conversions. For low-consideration consumer categories, AEO matters less today but is becoming more important as agentic commerce grows.
Ready to be found — on Google and in AI?
Start with an audit of where you stand on both surfaces today, and what it will take to improve.